Player hardship

Although globally the football industry grew, the landscape is fragmented and complex. While some markets flourish, many others face instability and uncertainty. Professional players in those markets suffer from overdue payments or no salary at all.

Fair Participation

Players are the game’s public face; they also supply both its product and labor. Like many entertainment sectors, the football industry is driven by economic factors. For players, it is essential to participate fairly and equitably. Based on the value and revenue they themselves create.

Market stability

The 2020 global pandemic highlights the need to improve the football industry’s financial stability. The structural, regulatory, and business models that underpin professional football are fragile and need to be holistically reviewed.